Episode 8: Yaron Assabi

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This is Yaron Assabi’s mission in life.

As a proud cancer survivor, Assabi is an entrepreneur who is passionate about ICT.

The Digital Solutions Group (www.dsg.co.za), established in 1998, was his brainchild. DSG specialises in relationship marketing solutions. 

The art of relationship marketing, says Assabi, is about having real relationships.

As was the case with his fight against cancer, Assabi also believes that one has to be resilient, and have the necessary tenacity, to make it in business.

Most of all, however, you need to keep things exciting, and have fun!